... and Look At the End of Part 5: That's right! A US automanufacturer is advocating riding your bike!
Ford's tips to maximize your fuel efficiency are broken down into five main categories as follows:
Take note of part five. Who would have ever thought we'd hear a US automaker advocating that you ride your bike instead of drive their car? What's that happing up in the sky? Oh! That's the moon crashing into the sun!
Well, I guess Ford doesn't care if your Explorer sits in the drive way as long as you bought it.
Finally, notice that all of these tips, while they are good tips, only give you a relative (i.e. small percentage) gain. Nowhere in there do they suggest you buy a Focus instead of an Explorer (because Ford makes more money on an Explorer of course). [Edit: Removed for obviously reasons, i.e. my apparent temporary lapse of mathematic skills: I guess they hope you wont notice that 10% of 15 mpg is a lot smaller than 10% of 30 mpg. [Let's try this again...] I guess they hope you wont notice that if you buy a 30 mpg Focus instead of a 15 mpg Explorer, you realize a 100% gain in fuel efficiency, even BEFORE you start with these incremental improvements...